Showing posts with label audience. Show all posts
Showing posts with label audience. Show all posts

Thursday, 6 February 2020

Stranger Things audience notes

  • 15-49 year olds
  • Why they love it- 80's nostalgia
  • How is the audience been targeted
  • Synergy with Netflix
  • Extensive Narrative Enigmas- Always wanting to know more about the story
  • Emotive representations
  • Realism- Friendship/loyalty, young protagonists, collective identity
  • Retro styling- Nostalgia, soundtrack, hybridisation- sci-fi, thriller
  • Must see appointment tv 
Gratifications theory- Personalisation (identify with characters), Information (anything that it teaches you), Entertainment (what viewers want), Social interaction (water cooler chat)
    • Escapist, non realist entertaining drama- Diversion
    • Discussed, written about, hyped and virally sold- Social interaction
    • Identity is key appeal e.g. Personal identity with notions of difference
    • Information is given on 1980's cultural history- Surveillance culture

    Monday, 18 March 2019

    notch article

    Notch Article

    • Notch was celebrating raising £280,000 for three charities by making a new game in 60 hours.
    • The second is selling 5 million copies of Mine craft (A blocky-looking game).
    • He is name is Marcus Perrson however he is also referred to as 'Notch' meaning Jesus in the urban dictionary.
    • He started Minecraft on his own in 2009.
    • Then he formed the Video Game company Mojang.
    • He deliberately left features out to entice the audience to interact with one another.
    • Every Friday he would introduce updates, which was perfectly timed for people to relax and enjoy playing this emerging game over the weekend.
    • Due to Perrsons PayPal account financially exploding they froze his account as they suspected fraud.
    • On January 12th 2011 Minecraft surpassed a million units sold.
    • By april, it was two million units.
    • August it was three million.
    • A few days before November it had surpassed four million copies!
    • Then Minecon was created for all the fans and lovers to go and express themselves among one another.

    Friday, 8 March 2019

    genres/types of video games

    RPG -  Role play game e.g. sims

    SPORTS - e.g. NBA, Fifa

    STRATEGY - fortnite, Tetris

    ACTION/AVENTURE - Zelda

    CONSTRUCTION/STRATEGY/BUILDING - Minecraft

    FPS - First person shooter e.g counterstrike

    SIMULATION -

    HORROR - e.g. 5 nights at Freddies

    PUZZLE SOLVING - e.g. portal

    CHILDREN'S - e.g. Minecraft

    key words

    Platforms -different formats games are available in, such as IOS,PS4, Xbox, Linux

    Cross media platforms - games avaialbe on more than one platform

    Conglomerate - large media companies that own smaller media companies; i.e. sony

    Developer - people or comapines that come up with that concept for the game

    Digital distributor - making the game avaialble to audiences e.g. steam

    Engine - a system designed for the creation and development of the video game e.g. 'unreal'

    PEGI - Pan European Games Information - age rating system for regualtinig video games

    Designer - people or companies who bring the concept of the game to life

    RPG - Role Playing Games

    MMORPG - massively multiplayer onlone role playing games

    FPS - first person shooter

    Event release - hyped date used heavily in makreting of new games

    Triple A games - fifa, COD - an information classification used for video games with the highest development budgets and levels of promotions.

    Open World - players free to roam in a virtual game world

    DLC - downloadable content

    Sandbox - style of a game that allows the user to change the world around them whenever they want

    5 areas of research

    Diff formats 4 Minecraft:

    • Minecraft: java edition - playable on Windows, Mac and Linux (operating system for Mac)
    • Minecraft for Windows 10 (bedrock edition), playable on windows 10, oculus rift and windows mixed reality at a cost of £20
    • Minecraft for mobile devices (pocket edition) for £5
    • Minecraft for x box 1 £15
    • Minecraft for ps4 costs a total of £15

    Crossplay: 

    In video games, crossplay is a term used to describe the ability of a video game across different platform such as: computer/PC, XBOX, PlayStation, Nintendo, and mobile phone. 

    Minecraft overall as a brand: 

    Because its available on many platforms increases target audience and sales which ca nee reinvested into the game increasing the overall gameplay. Helps benefit producers of the game alongside the audience as the game they love every day is getting technically stronger and more enjoyable due to a larger fanbase. 

    What is the realm? 

    Minecraft realm is an official subscription based server hosting services that allow players to create and manage their own private Minecraft servers. realms are not meant for large public servers, but for groups of friends or a family.

    Minecraft - skins

    Skins is a feature which they implement into the game to allow for your visual character to have a different appearance. minecraft use a microtransaction system to allow players to purchase skins to add to their character.

    Mash-up packs cost £3.99 and include texture pack, a skin pack, and a themed world.

    What is twitch? - June 6th, 2011

    Twitch is a streaming website that is primarily  based around gaming, but it is broadening its horizons with the IRL section, content creators stream anything that can entertain them and the fans, content creators can make money off of this by the fans donating twitch is also linked to Amazon giving people a twitch prime status to whoever has amazon prime.

    why does it appeal to the audience?

    because live streaming is very easy to use and is easy for lots of people to access compared to other platforms that have a more complex live stream.

    Minecraft has its own twitch channel. They get fans who have been given log in passwords to stream videos for the audience

    Thursday, 7 March 2019

    minecraft essay

    C02 – Section A: Video Games & Minecraft
    Lesson 1 – Homework

         Explain what it is, give an outline of the game’s history and explain why it has been a commercial and critical success 



    Minecraft is a sandbox computer game (one with an open structure where the player is free to play without specific objectives) created and designed by Swedish programmer Marcus "Notch" Persson in 2009 and fully developed and published by Mojang on May 17th. Players in sandbox games are free to explore an environment, to choose which tasks they do, and often they have the ability to express themselves creatively within the game. In Minecraft, players build structures out of textured cubes in a 3D world. The key activities are mining (gathering resources) and crafting (making things with these resources) include exploration and combat - the game is only limited by their imagination. 



    Minecraft has several different modes of play, and the two most popular are known as creative mode and survival mode. In survival mode the players start with nothing and have to explore, create and build in order to survive and progress in the game: they must collect and create all your tools, weapons, Armour etc.  

    Creation mode however is completely different, as players have access to all the items in the game (it is unlimited). They are able to roam the map and create their own games and build and wear whatever they want when they want - its completely under the players control. The player also gains the ability to fly and mobs are passive towards them, which would be appealing to people who want to build and produce. A key to Minecraft's success and popularity is this ability to create and customize, which is really only limited by the players imagination. Minecraft also doesn't need to advertise a lot because the creations that players make in the game are used to advertise.


    Minecraft’s initial reception wasn’t commercially viable, seen more as a niche product for players with expert knowledge of computers and programming. The game wasn’t really publicly advertised and mostly got around through word of mouth and small magazines. However by January 2011, the beta-version of the game had passed over one million purchases in just only a month, and by April 2011 Persson estimated that US $33 million of revenue had been made. In November 2011, prior to the game’s official release, Minecraft had over 16 million registered users and 4 million purchases. Because it was released across multiple platforms (Xbox, Playstation, Nintendo Switch, IOS, Android, Windows and PC) interactivity was increased and many people enjoyed the fact that they could interact with friends despite not having the same devices. Therefore, Minecraft has been a huge commercial success with over 121 million copies of the game sold (as of February 2017). An estimated 55 million people play every month and Minecraft is the 2nd best selling game of all time (behind Tetris.) Spin-off games have also been published including Minecraft: Story Mode, created by Telltale Games and Minecraft: Education Edition, created by Microsoft to be used in education facilities globally.

    Minecraft has influenced popular culture through social media.  Minecraft video channels on Youtube and Twitch have huge followings - It allowed players to create walk-throughs and videos showing them playing Minecraft which created a community of people who share the love of Minecraft. A search for Minecraft on YouTube brings up 10 million different results. On top of this the game has received millions of dollars in merchandise revenue from T-Shirts to toys, and spawned its own convention, Minecon, which began in 2011. The convention has taken place in Las Vegas, Disneyland Paris, California, London and Orlando. In 2017, Minecon will take place via live-stream rather than a convention floor. A study at the University Pennsylvania found that 1/3 of people found out about Minecraft via social media. Most videos that are created or broadcasted on social media are mainly of players creations which helps to advertise the game. Videos also involve various mini games being played, explorations and survival modes. Social networks, such as Twitch, also promoted Minecraft, which continued the development of fan made media across social media platforms and dedicated fan sites and blogs, allowing Minecraft’s influence to widely spread.











    Wednesday, 27 February 2019

    evaluation of radio 1 presentation

    What was the task you were assigned?
    - We was assigned to create a short 3 minute voice clip by recording an audition tape of a new radio 1 Breakfast Show program. We needed to consider timings, chats, famous people interviews, music, jingles and all of the radio 1 standards and remits as well as the 30 second news and weather. We also needed to think about the fun games and the daily quizzes, prizes and include new British music.
    Who was in your group and what was everyone's role in the task?
    - My group included Louie and George.
    - Together we created the script and then Louie and I recorded our voices and then Louie also edited the videos, by applying the jingles, edits, music and timings.
    What fresh ideas did you bring to the program?

    - we included a new quiz: 'finish off the lyric', with a huge give away prize (a chance to jet off to Orlando with three other special guests)

    - we included upbeat music in the background
    - upbeat presenters
    - chatty dialogue
    Who did you interview?

    - interviewed John from Great Yarmouth (prize winner)
    What tracks did you choose and why?

    - 'that sound' by Sam Fender

    - 'Thursday' by Jess Glyne
    - both up to date music from 2018, targeting the younger generation. However they are diverse in category; 'Thursday' is a rather 'girly' song, exposing emotions and a rather slow beat, and 'that sound' is stereo typically preferred by boys and is upbeat and overpowering. 
    Who is your target audience?

    - The target audience we were aiming the show at were the younger listeners - ranging from around 15-29. This is because these artists are likely to appeal to them. In contrast to older listeners that would rather listen to more classical and jazz music.
    What do you think you could have improved in terms of content ?

    - to possibly include more content in terms of interviews, especially with celebrities, or include some social media content (tweets, quotes, posts).
    this would attract a younger audience by involving the social media and would also enable them to interact with the radio presenters and the company as a whole.
    This would also link to the expectations of a BBC Radio 1 presentation as Greg James always interacts with the audience by using social media and includes many interviews.
    How did you relate to/attract your audience?

    - The songs we played were related to the audience, as they are young emerging artists with popular genres of music to the younger generations. 
    - Also, we added a chatty dialogue to entice the younger audience. 
    - Our prize also would attract a mix audience due to its varied enticement  
    How does your product fit in with the BBC/PSB remit?

    - I believe that our product fitted in with the BBC PSB remit as it entertained the audience with original ideas

    We used a jingle and the intro to BBC Radio 1 so that the listeners know what channel they are listening to and what sort of themes they will be hearing - upbeat, happy, chatty recordings. On the other hand, we had to ensure that the 3 minute recording was guaranteed to educate, inform and entertain the targeted audience. These are all factors that people would recognize the show as when they listened.
    What was your initial feedback? What did others say about your production?

    We had rather positive feedback: 
    - very informative 
    - chatty dialogue 
    - good editing and music
    - included many aspects: weather, news, quiz, music 
    - clear voices 
    - social media/ number was clearly addressed 
    however the only negative aspect was the unenthusiasm within some parts of the dialogue, therefore to improve we would alter to an genetic tone to reflect on the audiences' mood. 
    To improve? 

    - In terms of improvement, our group could have involved a celebrity artist or a famous person ringing into the show.
    - We could have also used more people within the recording to make it more interesting - for instance, examples of different people listening to the show.
    - Change the tone of voice so it sounds more entertaining and easier to listen to.


    Monday, 25 February 2019

    850 word essay

    How is the BBC Radio 1 breakfast show reaching, targeting and encouraging audience interaction? 


    BBC Radio 1 Breakfast show has done a great deal of improvement on their audience interaction. Unlike previous hosts, Greg James has introduced various segments into the show that have advanced its ways to interact with their audience, which has ultimately enhanced their amount of views.

    Previous to Greg James, Nick Grimshaw was brought in by Radio 1, as he was expected to boost the ratings; due to his celebrity status and young people connection. he inherited a program with 7 million listeners a week but during his time in control of the program, which coincided with the explosive growth of smartphones and social media, this however dipped to about 5 million. And consequently, Ben Cooper made changes to switching Greg James, 26, to radio 1's main afternoon show from 4-7pm. As a result, James had added nearly 300,000 listeners in the final three months of 2018, averaging a weekly audience of 5.11 million, including those aged 15 and older. The breakfast show is now prime time for their audience with almost 6 million people listening nationally. And with almost 1 million followers, Greg James' social media is paramount to his career; he often posts humorous and positive messages beneath his photos and is highly more interactive with the population, involving a more friendly, and characteristic personality by his funny, chatty dialogue. Furthermore, this attracts the younger audience (between 15-29), not only due to the social media and interaction but also due to the trendy new music in comparison to the BBC older audience radio show, radio 4; a classical music and news orientated show. On the other hand, Nick Grimshaw was extremely fame focused, as he constantly posted photos of other celebrities and mentioned famous names, resulting in a distant relationship between himself and the audience. Positively, Bob Shannon, Director of BBC Radio and Music, says: "it's brilliant that out new and fresh Radio 1 Breakfast Show is doing so well, on air as well, as digitally on BBC Sounds, social media and youtube. Greg James is a superb DJ and we know his listeners love the show." Greg James has also insisted that radio 1 is entering a new era, and that anyone is allowed to listen, which is a good example of 'james promoting the new connection to pop culture.' And therefore, is another reason why the younger generation is far more interested in Greg James' aims and goals. 

    BBC Radio 1 also reaches out to a wider audience by seeing the future mainly on Youtube and other important social medias. They have created their own personal YouTube channel, on which they have 5.5 million subscribers, where they upload videos of celebrity interviews and fresh, interesting games 6/7 days a week, providing a variety of content. This usually targets the younger generation, due to the explosive interest in watching or listening to certain aspects on youtube, so therefore do not tend to listen to the radio. Consequently, BBC Radio 1 is expanding due to the added exposure to a wider audience on social media. 




    Another way Radio 1 interacts with their audience is by the website: this consists of the latest music, (which is updated frequently) live music and mixes (this will benefit the audience by showing them what has played so they can access it later after already listening to it) , such as live lounge, where artists sing covers; the official chart, radio 1 playlists, 'whats new', news, sports, weather, iplayer, sounds etc. All of these features are easily accessible for all ages and enables the audience to have a 'choice' in what they want to listen to or participate in. This interaction is further developed through the games; such as 'a journey back into fake Britain' - Greg James plays a game by ringing lots of callers and firing random questions, in which they have to respond with the first thing that comes into their head without panicking or thinking too much. The idea is that the person on the end of the phone is under pressure, which makes it more entertaining for the listeners. Examples of the sort of questions are: what noise does a koala make? Or a happy butterfly? These questions are unusual which engages the audience because Greg James can be known as a fun, younger guy, friendly, like your best mate- very likeable. Another part of the podcast presents him asking viewers what they listen to, to help them fall asleep. This is affective in receiving more listeners because it shows that the radio presenter has an interest in what their fans like and dislike. People want to get involved because a wide target audience listens to Radio 1.

    Lastly, the BBC Radio 1 run a festival weekend, where they pay famous celebrity singers to perform, such as Taylor Swift and Ed Sheeran. This is a free event to go to as Radio 1 is not allowed to make money, however they sold a total of 175,000 tickets last year alone and was a great success, and as a result it is held in four different venues. This is a way for the company to target a wider audience and enable the audience to interact with them; they can enjoy and experience a fun festival. 





    radio audiences and technology

    Friday, 15 February 2019

    bbc research task

    Questions: 

    1.      How old is the BBC?
    1922

    2.      Who is Lord Reith and what connection does he have with the BBC?

    He was the founder of the British Broadcasting Company, he was the first general manager and it was set up in 1922.

    3.      When did it start broadcasting Radio 1?
    30th September 1967

    4.      What are the BBC’s five Public Purposes, as set out in the Royal Charter?
    Inform, educate and entertain.

    5.      What is the BBC’s Mission?
    To enrich people’s lives with programmes and services that inform, educate and entertain
    6.      What is the BBC’s Vision?
    To be the most creative organisation in the world.

    7.      What are the BBC’s Values?
    Trust is the foundation of the BBC: we are independent, impartial and honest. Audiences are at the heart of everything we do. We take pride in delivering quality and value of money. Creativity is the lifeblood of our organisation. We respect each other and celebrate our diversity so that everyone can give their best. We are one BBC; great things happen when we work together.

    8.      What does the licence fee cover? 
    Licence fee is currently £150.50; it helps watch or record live Tv programme on any channel. Download or watch any BBC programme on iPlayer – live, catch up on demand.

    9.      How is the BBC regulated?  How long as this body regulated the BBC and who regulated it before?  
    The Office of Communications (Ofcom) is the UK's broadcasting, telecommunications and postal regulatory body. Under the BBC's Charter it has responsibility for regulating the BBC. ... In addition, it regulates BBC content and output against its Broadcasting Code.

    script for radio 1

    Script:
    • last 10 seconds of Sam Fender (That sound)
    • Sting sound
    • Grace: 'that sound' by Sam Fender, a great up and coming artist to watch out for …this year.'
    • Radio 1 intro sound.
    • Grace (with background music):'I'll quickly send you over to Louis for the latest updates… and whether or not we're gonna get some sun… I'd love to get outside… bring me sunshine…' 

    • Weather intro sound

    • Louis (with background music): 'Thanks Grace… no promises on that sun…
    Top stories at the moment… A schoolgirl from London that fled to the Islamic State is trying to return to the UK… as you'd expect, big problems are stirring on what the rules are for her re-gaining British citizenship…
    Prince Phillip has said Goodbye once and for all to his lifetime driving license… the Duke was driven to this after the recent collision, loads of people commenting and protesting about the termination of his license…
    And just this morning, reports of a car ploughing into pedestrians outside a Primary school in Birmingham… possibly multiple casualties… were not quite sure of the extent right now.. but will update you ASAP…

    'The Weather today… miserable… doesn’t look like you're gonna get that sun quite yet Grace… Its gonna be a cold week… however, 13 degrees on Saturday, so we could be seeing a bit of sunshine over the weekend leading into a warmer few days next week…. but today, tomorrow… up until Saturday its gonna be a cold one… some light showers in the South… In the north its gonna be quite windy for the remainder of the week….. So could be a week to stay inside and binge a few series… back to you Grace.'

    • Sting sound

    • Grace: 'So like I said earlier on, we are doing a HUGE giveaway… taking place for a chance to Jet Off to Orlando with 3 special guests by your side…. of your choice…
    All you had to do was Text us on 3 3 3 0 0 saying ORLANDO in capitals and we'll call one of you to ask the winning question… lines close in 20 seconds so if you didn’t enter earlier on, get texting now…….. I'm jealous…… American Sunshine and beaches….. sign me up…..
    Get that text in now!...  in 3… 2… 1…. lines are now closed guys, The Lines Are Closed….
    Lets see who our lucky winner is - We have John in Great Yarmouth on the line…. John, how are you feeling… are you confident ???'

    • George: 'Hi Grace, yea this is one of my favourite songs so im feeling super super super super super super super super great about it…'

    • Grace: 'Okay, that’s fantastic… lets hear a take on the song'
    (song section plays and cuts before last lyric)
    'So John, can you tell me what is sung just after the song cuts off?'
    (He replies the correct answer)
    '(shouting) AYYYY JOHN YOU STAR YOU ANSWERED CORRECTLY YOU HAVE WON YOURSELF AND 3 OTHERS THIS MEGA MEGA HOLIDAY!!' (john cheers) HOW ARE YOU FEELING?'

    • George: 'I'm feeling smashing Grace, just smashing'

    • Grace: 'awwww, well there you go guys… John from Great Yarmouth is off to Orlando… don’t forget that you have the chance on the first Monday of every month… so keep listening… and scratch up on your songs….

    • Sting sound

    • Grace: 'next up we have some Jess Glynne for you all….. Thursday…'

    • Track starts playing

    Saturday, 9 February 2019

    Research - bbc radio 1 breakfast

    Programs fulfilling psb remit:

    What range of programs are offered?

    . football news
    . ted talk interviews
    . hourly news
    . comedy 
    . Rugby news
    . podcasts

    What audiences are targeted?
    All BBC radio stations are produced to target different variety of audiences. Radio 1 is purposefully targeted towards age 15-29 year old.
    Radio 4 however is targeted for more of an older audience ages 51 and above.

    Which of the 3 principles are most valid in each program? 
    (To educate, inform and entertain)

    1-Entertain
    2-Entertain, Educate
    3-Entertain, Educate
    4-Entertain
    5-Inform
    6-Entertain


    BBC Radio 1 is a British radio station operated by the British Broadcasting Corporation, which also broadcasts internationally, specialising in modern popular music and current chart hits throughout the day. Radio 1 provides alternative genres after 7 pm, including electronica, dance, hip hop, rock and indie. The choice of music and presenting style is entirely that of programme hosts, however those who present in the daytime have to rotate a number of songs a specific number of times (8, 13 or 15) per week. It was launched in 1967 to meet the demand for music generated by pirate radio stations, when the average age of the UK population was 27. The BBC claim that they target the 15–29 age group, and the average age of its UK audience since 2009 is 30. BBC Radio 1 started 24-hour broadcasting on 1 May 1991

    Who was the first ever breakfast show presenter on radio 1?

    The first breakfast show presenter was Tony Blackburn, who spoke the first words on Radio 1 and remained in the slot for nearly six years. (30th Sept 1967 - 1st Jan 1973)

    List some other DJ's who have presented the show:

    • Noel Edmonds 
    • Dave Lee Travis
    • Mike Read 
    • Mike Smith 
    • Simon Mayo 
    • Mark Goodler 
    • Steve Wright
    • Chris Evans 
    • Zoe Ball
    • Sara Cox 
    • Nick Grimshaw 
    Biographical information on Nick Grimshaw:

    Nicholas Peter Andrew Grimshaw, 14th August, 1984, Oldham, England.
    Grimshaw joined BBC Radio 1 in September 2007, presenting the BBC's youth strand Switch with friend and fellow DJ Annie Mac. He hosted the show for 9 months solo while Mac hosted a weekend lunchtime slot.
    - From October 2008 to May 2009, Grimshaw hosted Radio 1's Weekend Breakfast Show. Grimshaw then went on to present the 10 pm – midnight slot on BBC Radio 1 on 1 June 2009, following the departure of Colin Murray. 
    - Nick Grimshaw replaced Moyles as host of the breakfast show on 24 September 2012.
    - Features include Call or Delete – a game carried on from his previous show on Radio 1, where celebrity guests choose to either prank call a contact on their phone or delete their number altogether. Other segments include The Nixtape – which sees Grimshaw select 30 minutes of party-oriented music before a DJ comes in to mix listener requests to close the week, Happy Monday, a half-hour of uplifting songs on Monday mornings, Showquizness, an irreverent daily quiz based around pop culture, Happy Hardcore FM, which sees listeners phone into the show to scream over happy hardcore beats, and the daily Waking Up Song, which features celebrities encouraging listeners to get out of bed to the sound of Pharoahe Monch
    - Grimshaw's incarnation of the breakfast show has received strong critical reviews through his tenure but has polarised public opinion, which is reflected in the show's often fluctuating listening figures – in February 2015, the show had 5.9 million listeners, with a small increase in listenership of 100,000. On 26 October 2017, it was reported that the show recorded 4.93 million weekly listeners between July and September – down from 5.5 million last quarter, a record low. 
    It was announced on 31 May 2018 during the Radio 1 Breakfast Show that former Breakfast Show host Nick Grimshaw would be switching shows with James in September 2018 effectively ending the Greg James Show.

    What are the current listening figures for the Radio 1 bear fast show?


    - current: 5.44 million weekly listeners, a new lowest figure for the Radio 1 breakfast host.
    - highest: 5.97 million (his predecessor Chris Moyles peaked at 7.9 million in 2010)

    Who is the controller of BBC Radio 1?

    Ben Cooper is a British journalist, radio producer and media executive. He has been the Controller of Radio 1, 1Xtra and BBC Asian Network since 28 October 2011.

    How is Radio 1 funded?


    By the public - they make 1 pound and 20 pence for every listener/viewer 

    How does Radio 1 try and be distinctive?


    - podcasts 
    - studio webcams and social media - enables a close relationship and connection with the audiences 
    - media convergence - blogs 
    - PSB: public benefits, they have to cater for all ages, genders, races, religion, class etc 
    - involve a mix education, information and entertainment 
    - doesn't rely on advertisers 
    - educational shows, documentaries, special news, obscure sports, political debates
    - Because the BBC’s funding is independent, that gives us creative freedom. That means a BBC that must be more prepared than ever to take risks. More open than ever to partnerships and collaborations; open to working with the best ideas and talent wherever they come from. In other words, the licence fee gives us the freedom and the obligation to be distinctive and original.
    • Creative and editorial ambition—the licence fee gives the BBC freedom to take creative risks and deliver services that are high quality, challenging, innovative and engaging
    • High editorial standards—meeting the public’s high expectations of fairness, accuracy and impartiality
    • Range and depth—providing a wide range of genres and the best content in each genre, in order to serve all licence fee payers
    • High level of first-run UK originated content and supporting home-grown ideas and talent.

    what is the differences between BBC Radio stations and commercial stations?


    Social media/Website: 

    How does the BBC Radio 1 website and social media show their aiming target audience of 15-29 year olds?
    Football news, comedy podcasts, young and relatable speakers and DJs. BBC radio 1 is mostly aimed for a younger audience.

    What appeals to audiences outside the target group?
    The up to date or new music appeals to those of all ages as well as famous speakers and regular news.

    How can you see radio 1 fulfilling PSB responsibilities? 
    The BBC has main values: honesty, independence and impartiality. The audience are the sole focus of the works produced. 




    Jean Baudrillard